DELANEYJolie  LUMPKIN

Elire Internship Case Study2023-2024 | Elire Internship | Recap PDF


Elire is a software consulting firm based in Minneapolis, Minnesota. I worked under the lead graphic designer, Emma, and the marketing team as a graphic design intern. Weekly, I was tasked with implementing Elires branding into promotional assets and templates. I also helped to build out their brand guide, stock photography, and educational videos for recruiters.






Internal Stickers

Internal stickers prompting Elires community of workers to uplift their co-workers and brand their laptops/swag in a fun way. The stickers merge Elires external branding system with new colors and typography, creating a functional branding system for internal use.



Recruitment Video

Shot, directed, and edited, the video follows a day in the life of a consultant at Elire. Created for external recruiting, the video serves as an informational tool for college students interested in purshing the career path of a tech consultant.




Stock Photography

Elires stock photography uses real employees collaborating together at the main office in Minneapolis, Minnesota. Photography seeks to showcase Elires productive work ethic as well as humanize the brand which primarity sells software.



Various Branding Materials

Various branding materials include, WhitePapers, Case Studies, Ebooks, PowerPoint Presentations, Banners for Sales, and Elires Success Stories. All materials were created using Elires brand guide in mind, adding consistency throughout user experience.




Delaney Lumpkin  | Delaney.Lumpkin@gmail.com | LinkedIn